Miss Puerto Rico, Model, Entrepreneur, and Wellness Advocate
Lauri Simpson’s story is one of inspiration, resilience, and empowerment. From a young girl in Puerto Rico to an international model and entrepreneur, Lauri’s journey has been one of breaking barriers and redefining limits. Today, she stands as a symbol of elegance, strength, and transformation, inspiring countless individuals through her luxury activewear brand, LS Lauri Simpson, and her dedication to wellness and empowerment.

From Puerto Rico to the World: A Journey of Global Recognition
Born and raised in Puerto Rico, Lauri Simpson’s journey began when she stepped into the world of modeling at the age of 14. Her undeniable talent and poise earned her international recognition, leading her to work in fashion capitals like Japan, Paris, and Milan. As Miss Puerto Rico and a Top 5 finalist in both Miss Universe and Miss International, Lauri’s success on the global stage became the foundation for her flourishing career in acting, music, and entrepreneurship.
Reflecting on her early experiences, Lauri shares, “These milestones ignited my passion for empowering others. They taught me discipline, versatility, and the importance of self-belief.” Today, she channels these lessons into every facet of her work, particularly through her brand, LS Lauri Simpson, which merges fashion and fitness to inspire confidence and well-being.

The Birth of LS Lauri Simpson: A Brand Beyond Limits
Fitness has been a cornerstone of Lauri’s personal and professional growth. After training over 5,000 clients, she discovered that fitness is not just about physical transformation—it’s a mental and emotional journey as well. This realization led to the creation of LS Lauri Simpson, a luxury activewear brand built on the values of strength, elegance, and holistic well-being.

“My goal with LS Lauri Simpson is to inspire others to invest in themselves,” Lauri explains. “I want people to feel like superheroes, ready to take on any challenge with confidence and resilience.”
Her upcoming collection, Essence by LS Lauri Simpson, embodies this vision. Set to debut at the Lifestyle Plus Awards in Barcelona, the collection celebrates elegance and empowerment, with support from her dedicated media director, professional photographer and videographer, Wolfstar @styleluxuryphotography. Following this milestone, Lauri is already working on a second collection, which will include designs for men—a testament to her commitment to innovation and inclusivity.

Mentors, Family, and Unwavering Inspiration
Lauri’s journey has been deeply influenced by her family and mentors. Her children, Angelina and Kiran, along with her mother, Aurea, provide her with strength and motivation. She also credits mentors like T. Harv Eker, Mac Attram, Blair Singer, and Minga Phillip for shaping her path.
“My family and mentors remind me of the importance of resilience and authenticity,” she says. “Their support has been instrumental in every achievement and challenge I’ve faced.”

Significant Achievements and a Multifaceted Career
Lauri’s career is marked by a series of remarkable achievements. From founding LS Lauri Simpson to her ventures in real estate and cryptocurrency, she has consistently demonstrated versatility and vision. Her artistic pursuits, including her single “Bailamos,” further highlight her multifaceted talent.
“Each achievement is a step toward empowering others and making a positive impact,” Lauri reflects. “I’m especially proud of my children and the unwavering support of my beloved Puerto Rico, which continually inspires me.”

Future Projects: Expanding Horizons and Inspiring Lives
The future holds exciting prospects for Lauri Simpson. Beyond the debut of Essence by LS Lauri Simpson, she is set to launch The Lauri Simpson Method, a wellness program designed to help people look and feel 15 years younger. This initiative aligns with her core values of vitality, energy, and confidence.
Lauri is also embracing new roles, including Editor-in-Chief of Lifestyle Plus Dubai Magazine and columnist for Lifestyle Plus USA. Her commitment to creativity and purpose shines through in every endeavor, as she continues to inspire others with her insights and experiences.
Shaping the Future of Fashion and Wellness
As the fashion and wellness industries evolve, Lauri remains at the forefront of innovation. She is dedicated to promoting sustainability and inclusivity through her brand, using eco-friendly materials and championing diversity. Her vision extends beyond fashion, as she strives to create a global movement of transformation and self-investment.

Guiding Principles and Daily Practices
Integrity, resilience, and authenticity are at the heart of Lauri’s work. She approaches each day with mindfulness and balance, prioritizing her goals while practicing self-care. “Daily rituals and exercise keep me centered,” she shares. “These practices reflect the values of longevity, sustainability, and transformation that define LS Lauri Simpson.”
A Global Vision with Puerto Rican Roots
Based in Dubai, Lauri frequently travels for her professional commitments, bringing global perspectives into her work. Her company, LSTARA FZCO, serves as a platform for her entrepreneurial ventures, while her activewear brand continues to empower individuals worldwide.
Lauri’s guiding principles—integrity, honor, and perseverance—ensure that both her brand and personal interactions make a positive impact. She leads by example, inspiring others to embrace transformation and live beyond limits.
LS Lauri Simpson: Beyond Limits
Lauri Simpson’s journey is a testament to the power of resilience, passion, and authenticity. From her early days in Puerto Rico to her global achievements, she has redefined what it means to live beyond limits. Through LS Lauri Simpson, she continues to inspire strength, confidence, and transformation, proving that anything is possible with dedication and purpose.
Art Direction & Photography: Wolfstar, @styleluxuryphotographhairstyling
Hair Stylist: Tareq Daifallah, @theodurarmani
For more information, visit laurisimpson.com or follow Lauri on Instagram: @laurisimpson.